The Whiteboard Sketch

I am constantly amazed at how powerful the simple act of reaching for a white board marker is. When I see someone flip over the cocktail napkin and reach for a pen, I feel the same anticipation…here is a new idea and a brain dump on its way, more powerful in presentation, more focussed and therefore more persuasive….all because there is a ’structure’ to it, there is a framework to the sketches and all components of the idea are organized clearly relative to each other.

Architecture in the making, I say.